Head of Marketing a Bras - 3399204

Eaton SAKS International
  • Head of Marketing a Bras Jobs in Kuwait - 3399204

    Eaton SAKS International
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3399204

Job Description

Eaton SAKS International are pleased to present this exceptional Head of Marketing & Brands role for a conglomerate Retail, F&B, QSR master Franchise group in the UAE

The group operate some of the USs most renowned brands from QSR, Coffee Shops, Family Casual dining and own grown concepts

The specification below is mandatory, it is written with purpose and reference to the specific profile we need to achieve our and our clients goals The requested experience is a prerequisite and will not be short-sighted or amended Only persons whom apply and who fit the full detailed criteria specified will be shortlisted and considered

The Head of Marketing is responsible for the successful implementation of the brand Marketing strategy in the GCC region You will be fully supported by a PR agency to enhance branding and supported by a local team

Develops seasonal brand plans aligned to the brand strategy, submits plans to the Regional Marketing Director to enhance the proposition of the restaurant brands in the region Be fully accountable for each brand and P&L as well as monitor and analyse the competition and market intelligence

Develops, manages and implements creative, effective and successful annual marketing plans for the stores along with the chain marketing strategy and annual market plan and budget

Marketing plans should include Advertising, Sales Promotion, Public Relations, Product, Development, Pricing & Distribution

Manage and enhance Online and E-commerce strategies and work closely with online food aggregators ie Deliveroo, Talabat, Zomato, Carriage, Uber Eats

Lead preparation of sales and marketing plans, advertising promotional campaigns, and participate in the development of business plans and product service development plans

Plan for conferences seminars to introduce new products and brands

Plan quantitative and qualitative market research to identify new services, and benchmark against competition in all regions

Spearhead business development activities targeted to increase revenues and customer base, focus on corporate communications and loyalty programmes

Adapt brand strategy according to the particularities of local markets staying in line with the brand positioning Seeks opportunities in the marketplace that help to secure brand positioning, increase overall brand awareness, and drive sales

Manage the implementation of the seasonal brand plans Ensure a premium level of execution according to brand standards

Report on final executions and results Track seasonal marketing spends against budget


REQUIREMENTS

Bachelor degree or higher in (International) MarketingBusiness

5 7 years experience in Brand ManagementMarketing within QSR or Restaurants

Must have European or ASIA experience

Must have worked for one of the leading recognized restaurant chains or QSR brands

International experience; has experience executing brand strategy of international brands

Experienced in brand management and strategy

High Level Communication skills, verbal and written

Able to multi task and work in a fast-paced environment

Profile Summary

Type:Company Job

Deadline:19th Feb 2025

Company Profile

Eaton SAKS International is a global advisory & executive search firm focused on presenting the next generation leaders. We work hand in hand with businesses alike, constantly addressing their talent needs and as partners we appoint leaders who deliver significant success.
We are advanced in using intelligent technology and data to present full reporting knowledge to our clients. With an emphasis on Artificial Intelligence, Business and Market Insight Intelligence, Research Data Intelligence and state of the art CRM systems, this puts Eaton SAKS International at the forefront of market insights and analytics as a main part of our research capability to deliver to you.
We operate through focused industry practice groups, each led by a global practice partner. Each partner is backed by research teams and engagement managers to execute each defined search. We have eight defined functions across our 22 offices supported by 340 consultants, with an 80+ strong research team working globally with local knowledge.
Retained Executive Search
Women in Leadership
Research Mapping & Business Intelligence
Board & CEO Services


Eaton SAKS International have taken experts from your industry and brought them to ours, together our knowledge becomes your power.
Dont just take our word for it, speak to any of our clients.



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